YOURS[ ← ALL WORK ]
FIELD SERVICES BUSINESS OS
SEQ Tree Experts
A paper-and-whiteboard business, replaced by one system they own.
12 hrs
of admin saved every week
3
subscriptions replaced
Zero
monthly software fees
Same day
quoting to invoicing
“We were on ServiceM8 with a couple of other subscriptions on top, and a pile of forms that didn’t feed into anything. If I wanted the job details on an invoice I typed them out again. There was no app for the blokes on site. The only other option we looked at was about $4,000 a year for something that still wouldn’t have done half of what we needed. Now the quote goes out from the driveway, the crew logs the job on their phone, and the invoice builds itself off what they actually did. That’s about twelve hours a week I’m not doing at night. But the bigger thing is what the customer sees. They get their quote before we’ve left the job and their invoice the same day, and nothing falls through the cracks any more.”
AnthonyOwner, SEQ Tree Experts · Arborist · Redlands, Brisbane
What we built
[ THE WEBSITE, BEFORE & AFTER ]

From a 2006 template to a quote machine they own.

The old site was a rented builder template: stock photos, dead sections, and no real way to actually get a quote. We rebuilt it around a single job, turning a search into a booked enquiry that lands straight in the system.

BEFORE
old site · rented template

A generic green template with buried CTAs, a broken empty video band, and a chat widget standing in for a real quote path.

AFTER
seqtreeexperts.com · built by YOURS

A quote form right in the hero with photo upload and an urgent flag, a trust band, real reviews, and every service laid out clearly.

>_ press play. the full scroll of the old site, then the new one
[ THE PROBLEM ]

An arborist crew was quoting on paper, scheduling on a whiteboard, and doing invoices at the kitchen table at 9pm. The software side was ServiceM8: an ageing, redundant piece of technology that did a few things well and many things terribly, or not at all. Jobs lived in a spreadsheet, customers in a phone, and two more subscriptions still didn’t close the gaps. Growth meant more paperwork, not more work.

[ WHAT THEY HAD ]
  • ×ServiceM8. Good at a few things, terrible or absent at the rest
  • ×A whiteboard for the week’s scheduling
  • ×Paper quotes written on site
  • ×A spreadsheet of jobs and customers
  • ×Invoicing done separately, at night
[ THE COST OF IT ]

Time lost to admin, detail lost between tools, and money leaking out every month to software that still didn’t quite fit. The kind of friction that quietly caps how far a business can grow.

[ HOW WE SOLVED IT ]

We built it from scratch, around how they actually work.

01

One business operating system

CRM, quoting, scheduling, invoicing and customer records in a single system built for how tree work actually runs.

02

Quote on site, in seconds

Field-ready quoting so a price goes out before the crew leaves the driveway.

03

A field app for the crew

The day’s jobs, updates and photos from the truck, no end-of-day paperwork.

04

Invoicing that fires itself

A finished job becomes an invoice the same day, not the same month.

05

A marketing site that feeds it

A fast site that turns searches into enquiries straight into the job system.

[ THE CRM ]

One system that runs the whole business.

Quoting, jobs, scheduling, invoicing and customer records in one place, built around how tree work actually runs. Everything below is the real product, on demo data.

app.seqtreeexperts.com.au · dashboard
SEQ Tree Experts CRM dashboard
>_ the morning view: today's jobs and route, enquiries to answer, quote and invoice status, revenue
schedule
SEQ CRM schedule calendar

The week at a glance, crew assigned to each job. The whiteboard, retired.

quote
SEQ CRM line-item quote

Line-item quotes off their own rate book, GST and a client PDF built in.

invoices
SEQ CRM invoices

Deposits and finals, paid and overdue, tracked to the dollar.

tree inventory
SEQ CRM tree inventory

Every tree on the books: species, height, DBH, condition, and what needs attention.

[ THE FIELD APP ]

The crew's whole day, in their pocket.

A native app for the team on the tools: today's run mapped in order, every job, quoting and job creation on site, tree records, daily reports and safety, all from the truck. The real app, on demo data.

SEQ field app day run with drive time between jobs and leave-by times SEQ field app job map with the day's run SEQ field app home with jobs and pipeline SEQ field app job detail
>_ the day run: each job, the drive time between, and when to leave for the next one
[ THE RESULTS ]
12 hours a week back

The owner stopped doing admin at night and got the evenings back.

3 subscriptions gone

One owned system replaced ServiceM8 and two other monthly tools.

Same-day invoicing

Jobs get billed the day they’re done, so cash comes in faster.

Ready to scale

Adding a crew is a login, not a bigger pile of paperwork.

>_ YOUR BUSINESS COULD BE NEXT

We can build yours, actually yours.

One build fee, full ownership, no compulsory subscription. Get a real quote in three minutes.

Get a free quote
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