>_ CUSTOM SOFTWARE STUDIO · BRISBANE, AU

Custom software,
actually yours.

We design and build CRMs, apps and portals around the way your business actually works, then hand you the keys. One build fee. Full ownership. No compulsory subscriptions.

Owned - the code is yours Custom - your workflow is the spec Once - a build fee, not a treadmill
YOURS

Selected work

[ 4 SYSTEMS · ALL IN PRODUCTION ]
01 · RETIREMENT LIVING

kinHome

A six-product platform for a retirement living operator: sales CRM with AI call intelligence, buyer journey portal, resident app and operations suite. One team's entire workflow, in software they own.

CRM JOURNEY PORTAL MANAGE WEB APP CONNECT NATIVE APP BRAND SUITE
Open case study
app.kinhome.io
kinHome CRM dashboard with fictional data
02 · FIELD SERVICES

SEQ Tree Experts

A complete job system for an arborist crew: quoting, booking, invoicing and customer records in one place, replacing paper, spreadsheets and three separate subscriptions.

BUSINESS OS CRM FIELD APP MARKETING SITE
Open case study
app.seqtreeexperts.com.au
SEQ Tree Experts today board with fictional data
03 · CONSUMER PRODUCT

Perpetuate

A consumer product ecosystem built end to end: mobile app, intelligence engine, dashboard and a full marketing system. Designed, built and run by a team of one.

NATIVE APP BRAND SUITE
Open case study
Perpetuate daily ritual screen Perpetuate True North screen
04 · SAAS PLATFORM

Varsal

A software platform taken from idea to working product: accounts, onboarding, upgrade flows and a full dashboard, shipped fast.

SAAS WEB APP DASHBOARDS
Open case study
varsal.app
Varsal dashboard with fictional data
[ WHY CUSTOM ]

We build it. You own it.

>_ OWNERSHIP

Full source code ownership

The code, the data, the infrastructure. It's an asset on your books, not a line in someone else's recurring revenue.

>_ NO TREADMILL

No compulsory platform subscription

One build fee. The system keeps working whether or not you ever pay us again.

>_ SUPPORT

Optional hosting and ongoing support

Care plans for updates and new features when you want them. Optional being the operative word.

What we build

[ FROM SCRATCH · ON A STACK YOU OWN ]

CRMs

>_ replaces: Salesforce, HubSpot, spreadsheets

Field & mobile apps

>_ replaces: ServiceM8, clipboards

Customer portals

>_ replaces: email chains, PDFs

Dashboards & reporting

>_ replaces: Excel heroics

AI & automations

>_ replaces: manual data entry

Something weirder

>_ replaces: "we've always done it this way"

This is us.

Our engineer hard at work

Head of engineering, pictured at HQ. Yes, the shoes light up. No, we don't know why either.

So this can be you.

On the tools while the invoices send themselves.

>_ while(we.work){ you.live() }

How it works

[ WEEKS, NOT QUARTERS ]
01

Understand

We learn how you actually work. Your workflow becomes the spec.

02

Design

Screens and flows shaped around your team, reviewed with you.

03

Build

Working software in weeks, demoed as we go. No twelve-month IT projects.

04

Test & migrate

Your real data moves across and the system gets battle-tested on your actual workflow before anyone relies on it.

05

Kiss & release

One last look, a single tear, and it swims off into your ownership. Code, data, keys. Optional support if you want us around.

Stop renting software that almost works.

Tell us what's slow, manual or annoying in your business. We'll tell you what we'd build, and what it would cost. Once.